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【簡介】 ●GLOBAL EXAMPLES ENCOMPASS IMPORTANT COMPANIES BASED OUTSIDE THE U.S. This edition truly offers a worldwide perspective with an abundance of examples draw from international companies, including Airbus, Sony, Carrefour, Softbank, Nestlé, Piclo Flex, Tata Group, Rio Tinto Group, Unilever, IKEA, Komatsu, Toyota, Honda, Aldi, Lenovo, Volkswagen and Samsung. ●THE LATEST RESEARCH, CURRENT FINDINGS AND NEW CASES KEEP MATERIAL IMMEDIATELY RELEVANT TO STUDENTS. This edition integrates today's most current research and developments to ensure content is engaging. Twenty new cases focus on a variety of topics, organizational settings and industries to emphasize the practicality of what students are learning. 【目錄】 Part I: STRATEGIC MANAGEMENT INPUTS. 1. Strategic Management and Strategic Competitiveness. 2. The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis. 3. The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages. Part II: STRATEGIC ACTIONS: STRATEGY FORMULATION. 4. Business-Level Strategy. 5. Competitive Rivalry and Competitive Dynamics. 6. Corporate-Level Strategy. 7. Merger and Acquisition Strategies and Restructuring. 8. International Strategy. 9. Cooperative Strategy. Part III: STRATEGIC ACTIONS: STRATEGY IMPLEMENTATION. 10. Corporate Governance. 11. Organizational Structure and Controls. 12. Strategic Leadership. 13. Strategic Entrepreneurship. Part IV: CASE STUDIES
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【簡介】 Description Diversity Amid Globalization takes students on a journey into the connections and diversity between people and places–the contrasting regions of the world–within thematically organized regional chapters. With an arresting visual layout and new and updated content and maps throughout, the text maintains and strengthens its hallmark thematic organization and focus on globalization, while encouraging students to participate in the material using a number of stimulating, interactive learning tools. Students learn how to think outside the map: MasteringGeography and textbook-integrated technology take students outside of the pages of the book, and into the world of distant places and people. An amplified global perspective through NEW and updated content: This new Sixth edition maintains, refines, and strengthens the text’s hallmark thematic organization and focus on globalization in a number of ways. New Everday Globalization features: In Population and Settlement sections, there is anew discussion of “Demographic Transition” that includes adding a fifth stage to traditional model. In Cultural Coherence and Diversity sections, there are two new sections: “Gender and Globalization”, and “Sports and Globalization." In Geopolitical Framework sections, there are two new sections “World Political Systems”, and “Decentralization and Devolution” A consistent thematic chapter organization encourages students to compare regions and discourages memorization of facts and places. An active learning approach encourages student participation with the material and ensures effective reinforcement of the concepts through the text’s pedagogy, fundamentals, and tone. 【目錄】 Table of Contents 1. Concepts of World Geography 2. Physical Geography and the Environment 3. North America 4. Latin America 5. The Caribbean 6. Sub-Saharan Africa 7. Southwest Asia and North Africa 8. Europe 9. The Russian Domain 10. Central Asia 11. East Asia 12. South Asia 13. Southeast Asia 14. Australia and Oceania
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