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書名: Information Technology for Management (13版)
作者: Turban
版次: 13
ISBN: 9781394243549
出版社: John Wiley
出版日期: 2025/03
書籍開數、尺寸: 27.7*21.6
頁數: 736
內文印刷顏色: 全彩
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定價: 1680
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售價: 1646
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【簡介】 ●Features a wealth of relatable case studies of innovative global companies, such as Verizon, Coca-Cola, and Google ●Covers practical monetary concepts such as calculating the cost of money, the impact of taxes, funding projects, and managing cash flow ●Includes end-of-chapter activities that strengthen critical thinking skills, interactive online exercises, learning objective lists, key term definitions ●Integrates boxed sections highlighting various job roles in IT management and showcasing innovative uses of information technology ●Includes a full range of teaching resources and supplementary online exercises 【目錄】 CHAPTER 1: Harnessing the Power of Digital Transformation CHAPTER 2: Information Systems, IT Infrastructure, and the Cloud Introduction CHAPTER 3: Data Management, Knowledge Management, and Data Governance CHAPTER 4: Networks, the Internet of Things (IoT), and Mobile Computing CHAPTER 5: Data Privacy and Cyber Security CHAPTER 6: Business Intelligence, Data Science, and Data Analytics CHAPTER 7: The World Wide Web and Social Media CHAPTER 8: E-commerce, Mobile Commerce, Social Commerce, and Retail Technology CHAPTER 9: Functional Business Systems CHAPTER 10: Enterprise Systems CHAPTER 11: Artificial Intelligence, Generative AI, Robotics, and Beyond CHAPTER 12: IT Strategy, Sourcing, and Strategic Technology Trends CHAPTER 13: Systems Development and Project, Program, and Portfolio Management CHAPTER 14: Ethics and Local and Global Sustainability

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