The Finch Effect

Evolve your work strategy and thrive in today's high-pressure economy As Darwin famously observed, the beaks of each generation of Galapagos Island finches change to accommodate shifting food resources, allowing the birds to survive by adapting their capabilities to the new environment. Today's business people should take note: In the post-crisis economy, traditional career strategies spell professional extinction, but the fluid new "gig economy" offers tremendous potential for anyone willing to adapt. Based on her popular blog and drawing on her leadership development experience, Nacie Carson explains what it takes to make it in today's world of work. Outlines and explains five steps for ensuring professional success: adopt a gig mindset; identify your value; cultivate your skills; nurture your social network; and harness your entrepreneurial energy Builds on Carson's experience as a popular blogger on Portfolio.com and author of the popular website The Life Uncommon (thelifeuncommon.net) Features a Foreword from Craigslist founder Craig Newmark The Finch Effect offers the information professionals need to earn big, achieve their potential, and remain at the top of the work food chain.

Foreword by Craig Newmark vii 1 Survival of the Fittest 1 2 Adopt a Gig Mindset 27 3 Identify Your Professional Value 57 4 Cultivate Your Skills 89 5 Nurture Your Social Network 115 6 Harness Your Entrepreneurial Energy 141 7 The Finch Effect 171 Notes 183 Acknowledgments 189 About the Author 192 Index 193