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Clarifying Communication Theories

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作者
Gerald Stone、Michael Singletary、Virginia P. Richmond
出版社
John Wiley
ISBN
9780813802923
出版日期
1999/03

簡介

A textbook and workbook introducing several theories of human and mass communication in a straightforward manner. Relying heavily on examples and exercises, the chapters are relatively short and include a founding or early journal article and reference to a more recent article that can be assigned. Instructors can use the book as a core text supplemented with readings and lectures, or as a supplement.

目錄

Preface vii PART ONE - Theoretical Foundations PART TWO - Human Communication PART THREE - Mass Communication PART FOUR- Research Methods Name Index 346 Subject Index 353

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