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Plain Talk

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作者
Ken Iverson、Tom Varian
出版社
John Wiley
ISBN
9780471155140
出版日期
1997/10

簡介

Plain Talk: Lessons from a Business Maverick A visionary, maverick, and genuine American business hero, Ken Iverson is one of the most closely-watched business leaders in the world. Credited with single-handedly rejuvenating the rapidly declining American steel industry to the status of world-class producer, Iverson is one of the most successful and, as he likes to point out, one of the lowest-paid CEOs in the U.S. In his long-awaited book, Ken Iverson shares his ideas, observations, and the lessons he's learned about what it takes to grow a super-competitive, world-class organization.

目錄

Foreword by Warren Bennis vii Acknowledgments xi Introduction 3 Chapter 1 A Higher Cause 11 Chapter 2 Trust Your Instincts 25 Chapter 3 Destroy the Hierarchy 51 Chapter 4 The Engines of Progress 79 Chapter 5 A Simple Stake in the Business 101 Chapter 6 The Virtues of Smallness 123 Chapter 7 Risks and Adventures 143 Chapter 8 Ethics over Politics 165 Chapter 9 The Bottom Line 177 Epilogue The Cure for the Common MBA 185 Notes 194 Index 195

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