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The Little Book of Safe Money

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作者
Jason Zweig
出版社
John Wiley
ISBN
9780470398524
出版日期
2009/11

簡介

One of today's most influential financial commentators offers his advice on keeping your money safe in an uncertain world The Little Book of Safe Money acts as a guide for those trying to make their way through today's down markets. The topics covered include everything from investing behavior-why our minds come with their own set of biases that often prove harmful-to the use of financial advisors. But this timely book goes one step further than the rest by questioning an investor's true appetite for risk. The Little Book of Safe Money also contradicts many of the myths that whirl around Wall Street with chapters like "Why Ultra-ETFs Are Mega-Dangerous" and "Hedge-Fund Hooey." Writing in the classic Little Book style, author Jason Zweig peels away layer after layer of buzz words, emotion, and myths to reveal what's really going on in today's financial markets. Outlines strategies for satisfying our ever-changing investment appetites while focusing on a long-term financial plan Author Jason Zweig is a trusted voice in the financial community and his straightforward style resonates with investors Offers practical guidance, tools, and tips for surviving and thriving in a down market If you're serious about succeeding in today's turbulent markets, then The Little Book of Safe Money is what you should be reading.

目錄

Foreword xv Introduction xxi Chapter One The Three Commandments 1 Chapter Two Solid, Liquid, or Gas? 5 Chapter Three You are an Egg 19 Chapter Four Keeping Your Cash from Turning into Trash 31 Chapter Five Guarantees are Not All They’re Cracked Up to Be 45 Chapter Six Fixing Your Fixed Income 53 Chapter Seven Stocks for the Wrong Run 67 Chapter Eight Rules for Stock Investors to Live By 77 Chapter Nine Little Things Mean a Lot 89 Chapter Ten How to Get Your Kids through College without Going Broke 99 Chapter Eleven What Makes Ultra ETFs Mega-Dangerous 107 Chapter Twelve Hedge Fund Hooey 117 Chapter Thirteen Commodity Claptrap 131 Chapter Fourteen Spicy Food Does Not Equal Hot Returns 141 Chapter Fifteen WACronyms: Why Initials are So Often the Beginning of the End 149 Chapter Sixteen Sex 157 Chapter Seventeen Mind Control 167 Chapter Eighteen Financial Planning Fakery 183 Chapter Nineteen Advice on Advice 189 Chapter Twenty Fraudian Psychology 199 Chapter Twenty-One The Terrible Tale of the Missing $10 Trillion 211 Chapter Twenty-Two How to Talk Back to Market Baloney 219 Acknowledgments 229

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