跳到主要內容

The Fast Forward MBA in Finance

$979 定價: $1088 9折 可訂購

也可以到門市自行翻閱這本書

店內位置

下單選門市自取可使用文化幣
有團購需求請加官方LINE詢問

LINE US!
直接購買
作者
John A. Tracy
出版社
John Wiley
ISBN
9780471202851
出版日期
2002/08

簡介

The author is well-renowned and highly successful. * Figures and examples are revised and spreadsheet readytemplates are provided. * Offers quick tips and cutting-edge ideas. * Totally revised new edition of a highly successful book.

目錄

PREFACE PART 1: FINANCIAL REPORTING OUTSIDE AND INSIDE A BUSINESS CHAPTER 1-GETTING DOWN TO BUSINESS CHAPTER 2-INTRODUCING FINANCIAL STATEMENTS CHAPTER 3-REPORTING PROFIT TO MANAGERS CHAPTER 4-INTERPRETING FINANCIAL STATEMENTS PART 2: ASSETS AND SOURCES OF CAPITAL CHAPTER 5-BUILDING A BALANCE SHEET CHAPTER 6-BUSINESS CAPITAL SOURCES CHAPTER 7-CAPITAL NEEDS OF GROWTH PART 3: PROFIT AND CASH FLOW ANALYSIS CHAPTER 8-BREAKING EVEN AND MAKING PROFIT CHAPTER 9-SALES VOLUME CHANGES CHAPTER 10-SALES PRICE AND COST CHANGES CHAPTER 11-PRICE/VOLUME TRADE-OFFS CHAPTER 12-COST/VOLUME TRADE-OFFS AND SURVIVAL ANALYSIS CHAPTER 13-PROFIT GUSHES: CASH FLOW TRICKLES? PART 4: CAPITAL INVESTMENT ANALYSIS CHAPTER 14-DETERMINING INVESTMENT RETURNS NEEDED CHAPTER 15-DISCOUNTING INVESTMENT RETURNS EXPECTED PART 5: END TOPICS CHAPTER 16-SERVICE BUSINESSES CHAPTER 17-MANAGEMENT CONTROL CHAPTER 18-MANUFACTURING ACCOUNTING APPENDIX A: GLOSSARY FOR MANAGERS APPENDIX B: TOPICAL GUIDE TO FIGURES INDEX.

為您推薦