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Applied Strategic Planning

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作者
Timothy M. Nolan、Leonard D. Goodstein、Jeanette Goodstein
出版社
John Wiley
ISBN
9780787988524
出版日期
2008/07

簡介

This guidebook provides an overview to the proven Applied Strategic Planning process. Written for the planning team and other key members who will participate in the process, this important resource offers encouragement for the team who must provide data for the planning process and helps to identify questions for further discussion. The Applied Strategic Planning approach helps organizations identify their ideal future and develop a plan to achieve that future. ASP is highly responsive to environments undergoing rapid change, where the very rules of doing business are constantly shifting. The companion The Applied Strategic Planning Consultant’s Toolkit—written by the consultants who created the process—includes the tools, techniques and processes that can help guide an organization through the strategic planning process.

目錄

Preface ix Chapter 1 Introduction to Applied Strategic Planning 1 Chapter 2 Role of the Consultant 11 Chapter 3 Thinking Skills 19 Chapter 4 Planning to Plan 31 Chapter 5 Values and Culture 43 Chapter 6 Mission Formulation 59 Chapter 7 Strategic Business Modeling 75 Chapter 8 Performance Audit 89 Chapter 9 Gap Analysis and Closure 103 Chapter 10 Integrating Action Plans 111 Chapter 11 Contingency Planning 121 Chapter 12 Implementing Your Plan 129 References 137 About The Authors 141

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