Creating an Innovative Culture

Fast track route to making innovation happen Covers the key ingredients of cultures that actively stimulate and encourage innovation and creativity, from idea generation and evaluation to the five key motivators and the five key enablers that ensure that great ideas come to fruition Examples and lessons from some of the world's most creative businesses, including Goldman Sachs and 3M, and ideas from the smartest thinkers, including Arthur Koestler, James Christiansen and Edward de Bono Includes a glossary of key concepts and a comprehensive resources guide

Introduction to Express Exec Introduction to Creating an Innovative Culture What Do We Mean By Evaluation? Evolution as a Business Process The E-Dimension The Global Dimension The State of the Art Innovative Cultures In Practice Key Concepts and Thinkers Resources So, What Can You Actually Do? Frequently Asked Questions (FAQs) About the Author Index