JUDGMENT IN MANAGERIAL DECISION MAKING (8版)

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【簡介】 Behavioral decision research provides many important insights into managerial behavior. From negotiation to investment decisions, the authors weave behavioral decision research into the organizational realm by examining judgment in a variety of managerial contexts. Embedded with the latest research and theories, Managerial Decision Making 8th Edition gives students the opportunity to understand their own decision-making tendencies, learn strategies for overcoming cognitive biases, and become better decision makers. 【目錄】 Chapter 1: Introduction to Managerial Decision Making Chapter 2: Overconfidence Chapter 3: Common Biases Chapter 4: Bounded Awareness Chapter 5: Framing and Reversals of Preference Chapter 6: Motivational and Emotional Influences on Decision Making Chapter 7: The Escalation of Commitment Chapter 8: Fairness and Ethics in Decision Making Chapter 9: Common Investment Mistakes Chapter 10: Making Rational Decisions in Negotiation Chapter 11: Negotiator Cognition Chapter 12: Improving Decision Making