Principles of Economics, A Streamlined Approach 作 / 譯 者 ： Robert H. Frank,Ben S. Bernanke,Kate Antonovics,Ori Heffetz I S B N - 13 ： 9781260597981 I S B N - 10 ： 1260597989 類 別： 經濟學原理 版 次： 4 版 年 份： 2022 規 格： 612 頁 出 版 商： McGraw Hill Education 簡介 Frank et. al. focuses on core principles to produce economic naturalists through active learning. By eliminating overwhelming detail, students are able to gain a deeper understanding of economics, especially in online and flipped classrooms. Focused on helping students become “economic naturalists,” people who employ basic economic principles to understand and explain the world around them. COVID-19 pandemic content, analysis, and examples further engage students. 目錄 PART I: INTRODUCTION Ch 1 Thinking Like an Economist Ch 2 Supply and Demand PART II: COMPETITION AND THE INVISIBLE HAND Ch 3 Demand and Elasticity Ch 4 Perfectly Competitive Supply Ch 5 Efficiency, Exchange, and the Invisible Hand in Action PART III: MARKET IMPERFECTIONS Ch 6 Monopoly, Oligopoly, and Monopolistic Competition Ch 7 Games and Strategic Behavior Ch 8 An Introduction to Behavioral Economics Ch 9 Externalities and Property Rights PART IV: ECONOMICS OF PUBLIC POLICY Ch10 Using Economics to Make Better Policy Choices PART V: INTERNATIONAL TRADE Ch11 International Trade and Trade Policy PART VI: MACROECONOMICS: ISSUES AND DATA Ch12 Macroeconomics: The Bird’s-eye View of the Economy Ch13 Measuring Economic Activity: GDP, Unemployment, and Inflation PART VII: THE ECONOMY IN THE LONG RUN Ch14 Economic Growth, Productivity, and Living Standards Ch15 The Labor Market: Workers, Wages, and Unemployment Ch16 Saving and Capital Formation Ch17 Money, the Federal Reserve, and Global Financial Markets PART VIII: THE ECONOMY IN THE SHORT RUN Ch18 Short-Term Economic Fluctuations and Fiscal Policy Ch19 Stabilizing the Economy: The Role of the Fed Ch20 Aggregate Demand, Aggregate Supply, and Inflation PART IX: THE INTERNATIONAL ECONOMY Ch21 Exchange Rates and the Open Economy