Machine Learning for Business Analytics: Concepts, Techniques, and Applications in R (2版)

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DESCRIPTION MACHINE LEARNING FOR BUSINESS ANALYTICS Machine learning —also known as data mining or data analytics— is a fundamental part of data science. It is used by organizations in a wide variety of arenas to turn raw data into actionable information. Machine Learning for Business Analytics: Concepts, Techniques, and Applications in R provides a comprehensive introduction and an overview of this methodology. This best-selling textbook covers both statistical and machine learning algorithms for prediction, classification, visualization, dimension reduction, rule mining, recommendations, clustering, text mining, experimentation, and network analytics. Along with hands-on exercises and real-life case studies, it also discusses managerial and ethical issues for responsible use of machine learning techniques. This is the second R edition of Machine Learning for Business Analytics. This edition also includes: A new co-author, Peter Gedeck, who brings over 20 years of experience in machine learning using R An expanded chapter focused on discussion of deep learning techniques A new chapter on experimental feedback techniques including A/B testing, uplift modeling, and reinforcement learning A new chapter on responsible data science Updates and new material based on feedback from instructors teaching MBA, Masters in Business Analytics and related programs, undergraduate, diploma and executive courses, and from their students A full chapter devoted to relevant case studies with more than a dozen cases demonstrating applications for the machine learning techniques End-of-chapter exercises that help readers gauge and expand their comprehension and competency of the material presented A companion website with more than two dozen data sets, and instructor materials including exercise solutions, slides, and case solutions This textbook is an ideal resource for upper-level undergraduate and graduate level courses in data science, predictive analytics, and business analytics. It is also an excellent reference for analysts, researchers, and data science practitioners working with quantitative data in management, finance, marketing, operations management, information systems, computer science, and information technology.

SCADA SECURITY: MACHINE LEARNING CONCEPTS FOR INTRUSION DETECTION AND PREVENTION

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【簡介】 Examines the design and use of Intrusion Detection Systems (IDS) to secure Supervisory Control and Data Acquisition (SCADA) systems Cyber-attacks on SCADA systems—the control system architecture that uses computers, networked data communications, and graphical user interfaces for high-level process supervisory management—can lead to costly financial consequences or even result in loss of life. Minimizing potential risks and responding to malicious actions requires innovative approaches for monitoring SCADA systems and protecting them from targeted attacks. SCADA Security: Machine Learning Concepts for Intrusion Detection and Prevention is designed to help security and networking professionals develop and deploy accurate and effective Intrusion Detection Systems (IDS) for SCADA systems that leverage autonomous machine learning. Providing expert insights, practical advice, and up-to-date coverage of developments in SCADA security, this authoritative guide presents a new approach for efficient unsupervised IDS driven by SCADA-specific data. Organized into eight in-depth chapters, the text first discusses how traditional IT attacks can also be possible against SCADA, and describes essential SCADA concepts, systems, architectures, and main components. Following chapters introduce various SCADA security frameworks and approaches, including evaluating security with virtualization-based SCADAVT, using SDAD to extract proximity-based detection, finding a global and efficient anomaly threshold with GATUD, and more. This important book: Provides diverse perspectives on establishing an efficient IDS approach that can be implemented in SCADA systems Describes the relationship between main components and three generations of SCADA systems Explains the classification of a SCADA IDS based on its architecture and implementation Surveys the current literature in the field and suggests possible directions for future research SCADA Security: Machine Learning Concepts for Intrusion Detection and Prevention is a must-read for all SCADA security and networking researchers, engineers, system architects, developers, managers, lecturers, and other SCADA security industry practitioners. 【目錄】