Simply Read More 5 (with Caves WebSource) (1版)

類似書籍推薦給您

【簡介】 以發音打底、循序漸進加強單字句型的閱讀輔助教材！ ▌一套為小學生設計的閱讀輔助教材，以單字發音為基礎，循序漸進將單字融入短文，熟悉單字與文法句型的運用，並衍生閱讀理解練習題，加強學生的閱讀能力，教學範圍涵蓋所有國小英語教學目標。 ▌全套六冊，每冊16個單元，外加4個複習單元。前3冊以發音帶入閱讀；後3冊以紮實的文法句型，加強閱讀能力與技巧，並提供不同題型的練習。第1冊字數為30-60字，逐漸增加到第6冊100-110字。 【目錄】

More Than Curious: A Science Memoir

類似書籍推薦給您

【簡介】 In this riveting memoir, journey alongside a physicist who had the rare privilege of witnessing — and contributing to — some of the most groundbreaking developments in 20th-century science. With firsthand accounts of interactions with legendary figures such as Richard Feynman, S Chandrasekhar, Edward Teller, John Wheeler, Stephen Hawking, Ya B Zel'dovich, James Watson, Julian Schwinger, Fred Hoyle, Martin Rees, Ed Witten, and many others, the narrative offers an insider's view of the minds that shaped our understanding of black holes, gravitational waves, and the universe itself. The author shares unique experiences, including working under Nobel Laureate Kip Thorne and guiding Adam Riess toward a Nobel Prize-winning discovery. Beyond the scientific realm, the memoir delves into collaborations with technology visionaries, military leaders, and US presidents, offering a rich tapestry of stories that intersect with the most influential personalities of our time. This book is an essential read for physicists, astronomers, and anyone fascinated by the frontiers of science and the extraordinary individuals who push those boundaries. 【目錄】 Foreword by Adam G Riess Author's Preface DNA New Americans Lamont To California Altadena Projects Boy Scout High School Getting to Harvard Radio Days Sophomoric Coursework Professors Graduating Livermore Teller Gravitational Waves Kip Black Holes Feynman Chandrasekhar Motivation I.O.T.A. Les Houches Job, No Job Resolution Zel'dovich Princeton Metrics Ticket Out Tenures New Colleagues Jimmy Carter Protvino Academics Academic Politics Committees JASON Green Apples JASON Again Chairman Numerical Recipes Nukes and Spooks Sea Stories The Grove Boxes Tryouts Evangelist Global Grid Far Out Computers Sea Duty Arrived Uprooting Harmony Senior Executive Wen Ho Lee Cerro Grande Hard Drives The Process The Fall Nanos Innocents Abroad Transitions PCAST Obama Alice and Bob Elections Trumped COVID and Beyond Index

The Strategy and Tactics of Pricing: A Guide to Growing More Profitably (7版)

類似書籍推薦給您

【簡介】 The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing. The book explains how to balance the ability to create and extract value through from markets by managing pricing decisions in a more strategic and profitable manner. Rather than calculating prices to cover costs or to achieve sales goals, readers will learn to frame more strategic choices that proactively influence customer perceptions of value, manage internal costs, and profitably shift demand curves. This edition features new discussions on harnessing concepts from behavioral economics as well as a refined "value cascade" to help organize the topics covered in this book. Readers will also benefit from: 1.Major revisions to more than a third of the chapters, including an expanded discussion of the role of artificial intelligence and machine learning analytics tools to assist in the evaluation of new pricing opportunities 2.Discussion of many of the new pricing and revenue-recognition models such as consumption-based pricing, outcomes-based pricing, and others 3.An expanded discussion on "Special Topics in Pricing" that cover many of the transformative pricing moves successful companies have made in the past few years in response to major disruptive forces such as the pandemic as well as re-emergent inflation 4.In-chapter textboxes and call-out to highlight different "pricing concepts in action" using actual examples of companies addressing market challenges 5.Chapter summaries and visual aids to help the reader better understand the ideas and concepts presented throughout this book This comprehensive, managerially-focused text is a must-read for students and professionals with an interest in strategic price management and achieving commercial excellence for their organizations. Additional online resources include PowerPoint slides and an instructor’s manual, including exercises, mini-cases, and examination questions. 【目錄】 Ch 1 Strategic Pricing Ch 2 Economic Value Ch 3 Price and Value Communication Ch 4 Price Structure Ch 5 Pricing Policy Ch 6 Price Competition Ch 7 Price Level Ch 8 Measurement of Price Sensitivity Ch 9 Financial Analysis Ch10 Specialized Strategies Ch11 Creating a Strategic Pricing Capability Ch12 Ethics and the Law