Modern Management Concepts and Skills (15版)

書名：Modern Management Concepts and Skills 15/E 作者：CERTO 出版社：PEARSON 出版日期：2019/00/00 ISBN：9781292265193 內容簡介 PART I: INTRODUCTION TO MODERN MANAGEMENT 1. Introducing Modern Management: Concepts and Skills 2. Management and Entrepreneurship: Handling Start-Ups and New Ventures PART II: MODERN MANAGEMENT CHALLENGES 3. Society, Ethics and Sustainability 4. Management and Diversity 5. Managing in the Global Arena 6. Creativity and Innovation PART III: PLANNING 7. Plans and Planning Tools 8. Making Decisions 9. Strategic Planning: Strategies, Tactics, and Competitive Dynamics PART IV: ORGANIZING 10. Fundamentals of Organizing 11. Responsibility, Authority, and Delegation 12. Human Resource Management 13. Changing Organizations: Stress, Conflict, and Virtuality PART V: INFLUENCING 14. Influencing and Communication 15. Leadership  16. Motivation 17. Groups and Teams 18. Building Organization Culture PART VI: CONTROLLING 19. Controlling, Information, and Technology 20. Production and Control Appendix: Managing: History and Current Thinking