International Business: Environment & Operations (17版)

International Business: Environment & Operations(GE)作  /  譯    者 ：John D. Daniels,Lee H. Radebaugh,Daniel P. Sullivan,Reid W. ClickI S B N -  13 ：9781292403274I S B N -  10 ：1292403276類             別：國際企業管理 版             次：17 版年             份：2022規             格：694 頁出     版     商：Pearson Education 簡介 With a legacy of nearly half a century, International Business: Environments & Operations insightfully integrates theory and practice to provide students with a meaningful understanding of the dimensions and dynamics that define international business. It enables a comprehensive understanding of the wide-ranging facets of IB through a diversity of perspectives－ranging from the managerial to the institutional, the strategic to the tactical－and is supported by numerous examples of managers and companies around the world. This seventeenth edition sustains the book's characteristic rigor and practical approach, balancing a focus on current best practices against extensive coverage of contemporary political, economic, and social developments, including all the challenges and opportunities the arise. 目錄 PART I: BACKGROUND FOR INTERNATIONAL BUSINESS Ch 1 Globalization and International Business PART II: COMPARATIVE ENVIRONMENTAL FRAMEWORKS Ch 2 The Culture Environments Facing Business Ch 3 The Political and Legal Environments Facing Business Ch 4 The Economic Environments Facing Business Ch 5 Globalization and Society PART III: THEORIES AND INSTITUTIONS: TRADE AND INVESTMENT Ch 6 Internation Trade and Factor Mobility Theory Ch 7 Governmental Influence on Trade Ch 8 Cross-National Cooperation and Agreements PART IV: WORLD FINANCIAL ENVIRONMENT Ch 9 Global Foreign-Exchange Markets Ch10 The Determination of Exchange Rates Ch11 Global Capital Markets PART V: GLOBAL STRATEGY, STRUCTURE, AND IMPLEMENTATION Ch12 The Strategy of international Business Ch13 Country Evaluation and Selection Ch14 Export and Import Ch15 Direct Investment and Collaborative Strategies Ch16 The Organization of International Business PART VI: MANAGING INTERNATIONAL OPerATIONS Ch17 Marketing Globally Ch18 Global Operatins and Supply-Chain Management Ch19 International Accountiong and Finance Issues Ch20 International Human Resource Management