International Business: Competing in the Global Marketplace (14版)

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International Business: Competing in the Global Marketplace (ISE)作  /  譯    者 ：Charles W. L. HillI S B N -  13 ：9781265038540I S B N -  10 ：1265038546類             別：國際企業管理 版             次：14 版年             份：2023規             格：704 頁出     版     商：McGraw Hill Education 內容簡介 Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W.L. Hill (University of Washington) sets the standard and is the proven choice for International Business at the undergraduate and graduate level. The 14th edition provides a complete solution that is relevant (timely, comprehensive), practical (focus on applications of concepts), integrated (integrated progression of topics) and the most up-to-date on the market. 目錄 PART I: INTRODUCTION AND OVERVIEW Ch 1 Globalization PART II: NATIONAL DIFFERENCES Ch 2 National Differences in Political, Economic, and Legal Systems Ch 3 National Differences in Economic Development Ch 4 Differences in Culture Ch 5 Ethics, Corporate Social Responsibility, and Sustainability PART III: THE GLOBAL TRADE AND INVESTMENT ENVIRONMENT Ch 6 International Trade Theory Ch 7 Government Policy and International Trade Ch 8 Foreign Direct Investment Ch 9 Regional Economic Integration PART IV: THE GLOBAL MONETARY SYSTEM Ch10 The Foreign Exchange Market Ch11 The International Monetary System Ch12 The Global Capital Market PART V: THE STRATEGY AND STRUCTURE OF INTERNATIONAL BUSINESS Ch13 The Strategy of International Business Ch14 The Organization of International Business Ch15 Entering Developed and Emeging Markets PART VI: INTERNATIONAL BUSINESS FUNCTIONS Ch16 Exporting, Importing, and Countertrade Ch17 Global Production and Supply Chain Management Ch18 Global Marketing and Business Analytics Ch19 Global Human Resource Management Ch20 Accounting and Finance in the International Business PART VII: INTEGRATIVE CASES

The Student’s Guide to Cognitive Neuroscience (5版)

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【簡介】 Reflecting recent changes in the way cognition and the brain are studied, this thoroughly updated fifth edition of this bestselling textbook provides a comprehensive and student-friendly guide to cognitive neuroscience. Jamie Ward provides an easy-to-follow introduction to neural structure and function, as well as all the key methods and procedures of cognitive neuroscience, with a view to helping students understand how they can be used to shed light on the neural basis of cognition.The book presents a comprehensive overview of the latest theories and findings in all the key topics in cognitive neuroscience, including vision, hearing, attention, memory, speech and language, executive function, social and emotional behavior, and developmental neuroscience. Throughout, case studies, newspaper reports, everyday examples, and student-friendly pedagogy are used to help students understand the more challenging ideas that underpin the subject. This edition features expanded coverage of consciousness, a combined chapter on literacy and numeracy, and increased coverage of brain networks and computational approaches.Written in an engaging style by a leading researcher in the field and presented in full color including numerous illustrative materials, this book will be invaluable as a core text for undergraduate modules in cognitive neuroscience. It can also be used as a key text on courses in cognition, cognitive neuropsychology, biopsychology, or brain and behavior. Those embarking on research will find it an invaluable starting point and reference.This textbook is supported by an extensive collection of free digital resources for students and instructors, including lectures by leading researchers, links to key studies and interviews, multiple-choice questions, and interactive flashcards to test your knowledge. Visit the Instructor & Student Resources website at routledgelearning.com/wardcognitiveneuroscience.