科技創新管理(Schilling/Strategic Management of Technological Innovation 7e) (7版)

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簡介 一、以個案引導主題：本版除第1章導論之外，每章章首會介紹一個新穎且有趣的個案，同時迎合國際趨勢更新「Netflix和串流服務之戰」、「Zeta能源公司和電池發展的『聖杯』」、「關於CRISPR-Cas9基因編輯的專利之爭」、「蘋果公司如何組織創新」、「麥格納國際公司的碳纖維『輕量化』計畫」五個個案。 二、廣而精實的內容：有系統性地說明創新的特性與趨勢，藉以引導企業擬定創新策略，最後教導企業執行創新流程，提出務實的建議與作法。 三、新增時事名詞：針對相關議題納入最近的時事名詞，如數位化(digitization)、策略性投資(strategic investment)、研發組合圖(R&D portfolio map)、專利主張實體(Patent Assertion Entity, PAE)、突破性創新者(breakthrough innovators)、腦力激盪法(brainstorming)、評價憂慮(evaluation apprehension)、產出限制(production blocking)、元分析(meta-analysis)、生產損失(production loss)、群體思維(group think)等概念。 四、結合本土個案：根據原文每章的主題，精心挑選相應的本土個案延伸學習，本版因應台灣企業及組織現況更新「富強鑫用動態能力培養創新」、「談台灣的行動支付」、「臺鹽華麗轉身成為生技業」、「國泰金控『What if We Could的創新思維』」、「談健豪印刷的組織轉型」、「看全聯數位轉型的策略部署」六個個 目錄 第1章 導論 第一篇 科技創新的產業動態 第2章 創新的來源 第3章 創新的類型與模式 第4章 標準之戰、模組化和平台之競爭 第5章 進入時機 第二篇 規劃科技創新策略 第6章 定義組織的策略方向 第7章 選擇創新專案 第8章 合作策略 第9章 保護創新 第三篇 執行科技創新策略 第10章 組織創新 第11章 新產品開發過程之管理 第12章 管理新產品開發團隊 第13章 制定部署策略

Strategic Management of Technological Innovation 7/e (7版)

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Strategic Management of Technological Innovation 作 / 譯 者 ： Melissa A. Schilling I S B N - 13 ： 9781265073350 I S B N - 10 ： 126507335X 類 別： 科技管理 版 次： 7 版 年 份： 2023 規 格： 349 頁 出 版 商： McGraw Hill Education 內容簡介 Melissa Schilling's Strategic Management of Technological Innovation is the #1 innovation strategy text in the world. It approaches the subject of innovation management as a strategic process, and is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation. While the book emphasizes practical applications and examples, it also provides systemic coverage of the existing research and footnotes to guide further reading. It is designed to be a primary text for courses in strategic management and innovation and new product development. It is written with the needs of both business students and engineering students. 目錄 Ch 1 Introduction PART I: INDUSTRY DYNAMICS OF TECHNOLOGICAL INNOVATION Ch 2 Sources of Innovation Ch 3 Types and Patterns of Innovation Ch 4 Standards Battles, Modularity, and Platform Competition Ch 5 Timing of Entry PART II: FORMULATING TECHNOLOGICAL INNOVATION STRATEGY Ch 6 Defining the Organization’s Strategic Direction Ch 7 Choosing Innovation Projects Ch 8 Collaboration Strategies Ch 9 Protecting Innovation PART III: IMPLEMENTING TECHNOLOGICAL INNOVATION STRATEGY Ch10 Organizing for Innovation Ch11 Managing the New Product Development Process Ch12 Managing New Product Development Teams Ch13 Crafting a Deployment Strategy

THE STRATEGIC MANAGEMENT OF HEALTH CARE ORGANIZATIONS8/e (8版)

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【簡介】 A comprehensive guide to effective strategic management of health care organizations. Strategic Management of Health Care Organizations provides essential guidance for leading health care organizations through strategic management. This structured approach to strategic management examines the processes of strategic thinking, consensus building and documentation of that thinking into a strategic plan, and creating and maintaining strategic momentum – all essential for coping with the rapidly evolving health care industry. Strategic Management of Health Care Organizations fully explains how strategic managers must become strategic thinkers with the ability to evaluate a changing industry, analyze data, question assumptions, and develop new ideas. The book guides readers through the strategic planning process demonstrating how to incorporate strategic thinking and create and document a clear and coherent plan of action. In addition, the all-important processes of creating and maintaining the strategic momentum of the organization are fully described. Finally, the text demonstrates how strategic managers in carrying out the strategic plan, must evaluate its success, learn more about what works, and incorporate new strategic thinking into operations and subsequent planning. This strategic management approach has become the de facto standard for health care management as leadership and strategic management are more critical than ever in coping with an industry in flux. This book provides heath care management students as well as health care administrators with foundational guidance on strategic management concepts and practices, tailored to the unique needs of the health care industry. Included are a clear discussion of health services external analysis, organizational internal analysis, the development of directional strategies, strategy alternative identification and evaluation, and the development and management of implementation strategies providing an informative and insightful resource for anyone in the field. This new eighth edition has been fully updated to reflect new insights into strategic thinking, new methods to conceptualize and document critical environmental issues, practical steps for carrying out each of the strategic management processes, industry and management essentials for strategic thinkers , and new case studies for applying the strategic management processes. More specifically, readers of this edition will be able to: Create a process for developing a strategic plan for a health care organization. Map and analyze external issues, trends, and events in the general environment, the health care system, and the service area. Conduct a comprehensive service area competitor analysis. Perform an internal analysis and determine the competitive advantages and competitive disadvantages. Develop directional strategies. Identify strategic alternatives and make rational strategic decisions for a health care organization. Develop a comprehensive strategy for a health care organization. Create effective value-adding service delivery and support strategies. Translate service delivery and support plans into specific action plans. The health care industry’s revolutionary change remains ongoing and organizational success depends on leadership. Strategic management has become the single clearest manifestation of effective leadership of health care organizations and the strategic management framework’s strengths are needed now more than ever. The Strategic Management of Health Care Organizations provides comprehensive guidance and up-to-date practices to help leaders keep their organizations on track. 【目錄】 Ch1: The Nature of Strategic Management Ch2: External Analysis Ch3: Service Area Competitor Analysis Ch4: Internal Analysis and Competitive Advantage Ch5: Directional Strategies Ch6: Identifying Strategic Alternatives Ch7: Evaluation of Alternatives and Strategic Choice Ch8: Value-Adding Service Delivery Strategies Ch9: Value-Adding Support Strategies Ch10: Communicating Strategy and Developing Action Plans Resources for Strategic Thinkers Resource 1 Analyzing Strategic Health Care Cases Resource 2 Health Care Organization Accounting, Finance, and Performance Analysis Resource 3 Health Care Acronyms Resource 4 Glossary of Strategic Management Terms Cases in the Health Care Sector Case 1 Cottage Senior Living Case 2 Asian Health Services: Rediscovering a Blue Ocean Case 3 Community Blood Center of the Carolinas: Building for a Better Community Case 4 Navigating Change at Alaska’s Southcentral Foundation Case 5 LINET Americas: This Bed Is Just Right! Case 6 West Kendall Baptist Hospital: Meeting the Demand of Community-Based Health Care in the New (and Stormy) Regulatory Environment Case 7 Humana’s Bold Goal: 20 Percent Healthier by 2020 Case 8 Pricing the EpiPen: This Is Going to Sting Case 9 Cavalier Hospital Case 10 Pleasant Bluffs Hospital: Launching a Home-Based Hospital Program Case 11 Kaiser Permanente: Creating a No-Wait Emergency Department Case 12 ExAblate Neuro Case 13 Huntington Hospital Case 14 Valley Health